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Tributary Homes 

The other night, a few friends were sitting around when one of them mentioned a recent radio commercial that has been airing on Atlanta radio.

In a dark and booming voice, the commercial announcer explains, “Some people are ITP, inside the perimeter people while other are OTP, outside the perimeter people, oh who cares about the perimeter!” At which point, the radio announcer proceeds to disregard the value of the Atlanta perimeter as being a significant factor in Atlanta real estate and pitch the close-in location of a new community called Tributary Homes.

After one in our group ended their imitation of the commercial, we could not help but burst into laughter. I mean please, does this home builder really expect us to disregard our common sense and instincts? Was there something they knew that we didn’t? Perhaps we were just overreacting to a radio ad that actually came across as a bit insulting.

But the radio ad worked and the four us began to log on to visit their website at Tributary Homes

Our immediate feeling upon visiting their website was one of deception. Their site features a “20 Minute Commute to Downtown” map and commute time calculator. The map seems to show the location of this community somewhere west on I-20 well past Austell yet somehow only a 20 minute commute from downtown, the airport and Galleria. The commute calculator kept trying to persuade me that my new increased commute time was “Nice!” while my shorter, old commute time was simply, “not bad.” Perhaps it was an error or I could not figure out how to use their online tool – maybe.

But I still want to know how in the world anyone can make it from way out there, in rush hour traffic down I-20, to any of their proposed locations in 20 minutes? I mean sure, I feel confident I could do it if it was late at night, no traffic, no cops, all green lights, a broken speedometer and maybe a stuck gas pedal. Sure, I might be willing to take that bet.

But in regards to their radio commercial, I care about the perimeter. I don’t care if I am IPP or OPP but I do care about traffic and for every mile one lives further outside I-285, the commute grows longer and more tiresome.

The perimeter is more than just a highway circling the city, for traffic weary commuters it serves as the beginning or the breakpoint for traffic. Late afternoon outbound traffic on roads such as Cobb Parkway, Roswell Road, Peachtree Industrial Parkway, GA-400 and I-75 find a daily bottleneck right about the time they hit the perimeter. With the exception of the connector, intown traffic is really not that bad. The worst always seems to be on the major highways outside the perimeter for about 10 miles.

Weekend traffic on Ga-400 up in Alpharetta is a complete nightmare and exits off I-85 at Jimmy Carter Blvd. and Indian Trail can lead to gridlock on Sunday afternoons. The Atlanta Transportation Authority has gone so far as to declare that every major exit off GA-400 will feature 24-hour gridlock within the next 5 to 10 years. Ever tried to find a restaurant during the weekend in Alpharetta that does not require a 30 to 45 minute wait?

The shear volume of suburban dwellers greatly outnumbers the existing chain restaurants, even out on I-20.

I am sure the homes at Tributary Homes are nice but to be honest, I will never know for sure. They are just a little too WOTP for me.  (Way Outside the Perimeter)

But hey, this is all just my opinion and not worth the zeros and ones used to create this web page.  You decide for yourself and cast your vote on this important issue with our online poll.

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Editorial comments represent the opinons of the author

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